Simon Vetter is a business coach and trainer, specializing in behavioral change, leadership effectiveness and personal brand management.

His clients engage him because they want more focus, direction, and enjoyment. He assists them in improving behaviors, effectively influencing others, being more productive, and delivering results.

His latest book is STAND OUT! Branding Strategies for Business Professionals. Over the last four years, Simon has extensively studied the impact of decreasing job security in organizations. He offers practical solutions on advancing one’s career and finding personal fulfillment at work, while securing a satisfactory income in the long-term. Simon often presents at conferences and in organizations about Stand Out Strategies and Brand Leadership.

Simon combines an MBA-equivalent degree in Business and Marketing from University of Berne, Switzerland, with 18 years of experience in marketing, sales, and leadership development. He serves on the board of directors of the San Diego World Trade Center and is fluent in English and German. Simon grew up in Switzerland and has been living in San Diego, California for ten years.